DoubleClick for Publishers

By: Google Inc.

DoubleClick for Publishers (DFP) is ad revenue management and ad server platform that allows publishers to manage their ad campaigns across multiple screens, formats, sources and sales channels. Some DFP features include intuitive and efficient platform, leading edge tools, platform-wide reporting and holistic revenue management. Integration with DoubleClick Ad Exchange allows DPF users to access Google AdWords advertisers, networks, DSPs and trading desks looking for inventory.

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DoubleClick for Publishers

15 Alternatives

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Top Features

  • Ad Revenue Management
  • Ad Server Platform
  • Leading Edge Tools
  • Holistic Revenue Management
  • Google AdWords Advertisers
  • Platform-Wide Reporting
  • Supercharges Productivity & Performance
  • Seamless Cross-Screen Integration
  • Trading Desks
  • Accidental Booking Conflicts
  • Higher Sell-Through Rate

Company Information

Company Name: Google Inc.

Founded In: 1995

Address: 1600 Amphitheatre Parkway, Mountain View, CA, USA

Twitter ID: doubleclick