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Of all the digital marketing channels available for use, email marketing continues to attract marketers all around the world. Although with the emergence of more dynamic channels like Social media and Search engine marketing, the idea of selling products through emails may seem a little dated. But the numbers speak a different story altogether. The use of emails for marketing and selling products is on the rise, thanks to the unique benefits offered by the medium. For one, the channel is hugely personalized and can help the brands in establishing a personal connection with every user.
Why choose email marketing?
This ability to personally connect with users can be more beneficial for small and mid-level businesses. As businesses of such sizes have a relatively small customer base, and hence this enables a higher degree of personalization in the outreach messages. The second and third attributes that give it an edge over other such platforms are reach and Return On Investment (ROI). With over 3.9 billion users around the world, the reach offered by the emails is second to none. Moreover, it provides an excellent and measurable ROI, and this helps brands in optimizing their ad-spend and rationalizing their marketing budgets.
The ultimate email marketing tool
For these reasons, email marketing forms an integral part of the marketing plan for brands and businesses around the world. To leverage and scale their email marketing efforts, brands use email marketing tools such as FeedBlitz. The tool offers various features that help businesses at every step of their email marketing plan. Right from designing emails to ensuring their on-time delivery into customer's inboxes, the tool plays a vital role.
In addition to offering designing options, the tool also provides features to build intuitive customer forms and manage subscribers. The subscriber management assists the user in tracking the moment of subscribers through the sales funnel and pitch products to subscribers having the highest chance of converting.
More than an email marketing tool
Apart from the email marketing features, the tool also offers affiliate marketing and other monetization options to users. FeedBlitz offers a unique affiliate marketing program called the FeedBlitz Affiliate Program. Under the program, users can earn money by referring, FeedBlitz to their associate businesses and clients. Additionally, the monetization options offered by FeedBlitz lets users serve ads through their emails. Overall, the tool can be an excellent choice for businesses looking to use the email marketing medium enhancing their sales revenues while also earning from the effort.
Company Name: FeedBlitz