Silverpop

By: Silverpop Systems Inc.

Silverpop is a marketing automation software that allows you to improve the way you engage with your customers. There are 4 types of software available: marketing platform, marketing automation, email marketing, and mobile customer engagement. It can be used in various industries, including retail, high tech, financial services, and more.

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Silverpop

15 Alternatives

Top Silverpop Alternatives

Silverpop Quick Info

Digital marketing can prove to be overwhelming for sellers and business owners who have just started. With so many marketing tools, hundreds of reporting metrics and at least a dozen marketing platforms, choosing the options that fit their requirements can be difficult.

Moreover, interpreting and analysing data requires manpower with specific skills and expertise. And often new sellers and business owners are not in a position to hire them. What should they do then? Acoustic's campaign is the answer to that question.

Features

The campaign is an AI-powered, digital marketing platform that delivers actionable insights right to the users and enables them to design marketing campaigns that deliver the desired ROIs. Its automated delivery of marketing messages and actions based on behaviour, logic and AI helps users understand the issues around their current marketing strategy and campaign and further fine-tune them.

The message composer tool helps craft communication for different mediums such as mail, social media and PPC advertising. Mobile marketing tool lets users design mobile friendly campaigns and ensure better conversion rates.

Location marketing

Location marketing helps users target customer groups based on their location. This is a very useful feature for location-specific businesses such as the restaurant business. Based on the location of potential customers, ads can be targeted. Companies using this product have recorded better engagement rate for their campaigns. In addition to this, they have also experienced faster turnaround times for their marketing campaigns and have seen an increase in customer loyalty.

Other product offerings

Other than the Campaign, Acoustic has three more products to offer. They are the Content, Personalization and Exchange. The Content is a cloud-based AI-powered, content marketing and management platform that lets users create and deliver content that is more interactive, relevant and engaging.

The Personalization helps brands in creating a more personalized experience for the customer based on his interactions with the brand and insights. The exchange helps the users interconnect the data related to the interaction and behaviour of a customer across various marketing platforms, to develop a better understanding of the customer.

Top Features

Marketing Platform
  • Marketing Database Management
  • Universal Behaviors
  • Automated Individualized Messages
  • Multi-Channel Support
  • Single Identifying
Marketing Automation
  • Drag-and-drop Builder
  • Decisions Diamond Logics
  • Sending Time Optimization
  • Leading Routes
  • Tele-sales & Email-sales
  • Centralized Scoring
  • Multiple Scoring Models
  • Contacts Reports
  • Query Details
  • Revenue Reports
  • Programs Reports
Email Marketing
  • Landing Pages Creation
  • Web Forms Creation
  • Drag-and-drop Web Forms
  • Progressive Web Forms
  • Tracking Custom Webs
  • Personalized URLs
  • Social Sharing
  • Social Publishing
  • Social Sign-in
  • Automated A/B Testing
  • Mailing Transaction
  • Sending Time Optimization
Mobile Customer Engagement
  • SMS Engagement
  • Mobile Engagement
  • Emails Insights
  • Engagement Applications

Company Information

Company Name: Silverpop Systems Inc.

Founded In: 1999

Address: 200 Galleria Parkway Suite 1000, Atlanta, GA, USA

Facebook ID: Silverpop

Twitter ID: silverpop

Specifications

Ideal For
  • Mid Sized Business
  • Enterprise
Pricing Model
  • Free Trial
  • Custom Quote
Deployment
  • Cloud