By: Talkwalker Inc.
Talkwalker provides social media monitoring and analytics tools that provide actionable insights about your social media marketing. It features monthly new results, data storage, historical data access, multiple social media support, page analytics, performance analytics, user analytics, competitive analytics, detailed reporting, and more. There are four pricing options available: Free Search, Basic, Corporate, and Enterprise.
Brand24 is a social media monitoring and analytics tool that helps to bring your social media conversations in one place.
Socialbakers provides social media statistics, monitoring, and marketing tools that help you to win new clients for your business.
SimplyMeasured is an easy social media analytics and measurement software that helps to optimize your social media marketing and strategy.
Mention is a real-time media monitoring application that helps to keep track of all your social media activities.
FollowerWonk is a Twitter analytics software that helps to analyze your business growth on Twitter.
Brandwatch Analytics is a social media analytics and social media intelligence platform designed specifically for businesses.
Sysomos provides social media monitoring tools with unlimited searches and unlimited results.
It allows you to reach the right audience for your business, measure and analyze your...
It allows you to gain Pinterest followers, promote Pinterest pins, manage and grow multiple accounts...
It features multiple users and access management, dedicated account manager, real-time audience metrics, customized recommendations...
It features multiple competitor tracking, social analytics and top content, manage multiple landscapes, SEO keywords...
It allows you to measure customer sentiment across multiple social media platforms, gain insights about...
It features data sources, topic discovery, text analysis, interest affinities, and social accounts monitoring...
It features support for all major social networks, unlimited users, no audience size restriction, historical...
For today’s brands and businesses, social media forms an important part of their marketing strategy. Most of them look at it as a medium for communication as well as conversion. Additionally, it also acts as a great medium for building brand awareness and value. Therefore, its analytics and optimization become very important. Dedicated social media analytics platforms are available in the marketplace and Talkwalker is one of them. The main benefit of using a platform like Talkwalker is that it provides its users with a centralized view of social media activity.
Additionally, the users also have the option of choosing social media profiles of their competitors which helps them compare and analyze key metrics such as engagement, acquisition and conversion rate. Advanced metrics such as sentiment analysis, image recognition, and virality can also be tracked using the platform. The platform can also be used to create and launch compelling social media campaigns. Tools such as Virality maps and options such as filtering and free social search enable tracking and managing campaigns very convenient.
The platform can also be used to identify and get in touch with influencers. The platform possesses a large pool of influencer database and the same could be searched using different search parameters. In addition to this, the Image recognition tool captures and presents the visual mentions of the user’s brand by an influencer to better understand and leverage the medium. The platform further assists users in identifying competition and staying ahead of it. Options that offer a 360-degree view of the brand’s social presence are offered to the user.
The enterprise edition
The users can also use the platform to identify trending topics and create content on those lines to drive better engagement rates among users. An enterprise-specific version of the platform is also on offer and it comes with features such as marketing intelligence, consumer intelligence, and communications intelligence. The platform is offered in three packages named as basic, corporate and enterprise. Overall, the Talkwalker is a great tool to have as it enhances the power of social media and also helps in optimizing ad-spend on the medium.
Company Name: Talkwalker Inc.
Founded In: 2009
Address: 14, rue Aldringen, Luxembourg, Luxembourg
Facebook ID: talkwalker
Twitter ID: talkwalker