By: AWeber Communications
AWeber provides easy email marketing tools that help to grow your business. It features time-saving autoresponders, email newsletter delivery, faster email list growth, industry-leading deliverability, seamless integrations, easy importing, hundreds of templates, website sign-up forms, subscriber management, and performance tracking. The first month is provided for free, with monthly, quarterly, and yearly pricing options available. Aweber is famous among internet marketing community for their powerful auto responder feature. The platform is used by more than 120,000 customers according to official website.
The company founded in 1998 by Chalfont, Pennsylvania (USA). The
email marketing service is now being used by more than 120000+
businesses. The product is widely used by internet markters who require email automation as a part of their marketing strategy.
It can be confusing to encounter the same point as a primary advantage as well as a disadvantage and essentially it is depending on the type of user you are. Some individuals tend to prefer a more "wholesome" interface comprising wizards and other pointers telling you what to do while others simply want an entire feature-set with the least intrusion as possible.
One striking difference is the absence of a wizard style
interface which is typically a user-friendly feature added in certain
email marketing services to get you started with your campaigns. With a
little toying around, however, you will find that campaign setup is
straightforward and takes just a few steps.
in-depth segmenting tools give it a distinctive edge over its
competitors. You can create a number of segments based on typical
filtering attributes such as demographics and other details as well
action-based depending on how a user interacted with an email form or
which links they clicked on. This will allow you to fine-tune your
campaign to create highly targeted selling points to cater to all types
of sub-markets within your niche.
is equipped with an array of pre-developed, styled forms to work with
making your job one step easier. All it takes is a few clicks and you
have a template with a highly professional feel available for deployment
on your website. Customize the form further by adding a number of
elements, including the use of option tools such as radio buttons to
specifically acquire information to benefit your campaign.
The platform offers drag and drop design editor. This is an ideal solution for users who are not design savvy or HTML savvy but still want to design emails very quickly.
The platform also has free stock image
gallery where you can find beautiful and relevant images for your
campaign and also host them without any restriction. Subscribers also
have an option to select plain text or image rich template if they wish
There are more than 700 email
templates and most of them are mobile responsive. These templates are
offered in a variety of categories. However, if a user wants to modify
templates (edit layout, fonts, backgrounds, etc.) then are is a one time
fee of $29 to do this. Their team also offers custom email template
design services to match the design of a website or brand.
like top platforms in the industry, Aweber also offer integration with
sites like Facebook, CMS like Wordpress and payment processors like
PayPal to easily build an email list. There are many more apps which can
be integrated to make list building and email promotion easy. With
their API, third party apps and services also can easily integrate their
platforms easily with Aweber.
Aweber operates on a standard model for the industry with different tiers depending on the number of subscribers. While the pricing is highly competitive, it should be noted that Aweber tends to cater towards a larger number of subscribers, which may come across as being pricier. If this is the only reason for you to consider another alternative, it should not act as a deterrent, as over time you will assuredly accumulate the number of subscribers over time making your investment worthwhile.
Some other notable features the platform offers
includes blog newsletter creation, subscribers segmenting, email
analytics, API and tracking.
everything you'd look for in an email marketing software is available in
its arsenal for your disposal. It'd be really great though, if they
allow their users to also create landing pages just like other providers
such as GetResponse does. That being said, it's not a standard feature
every email marketer really requires.
Utilizing their powerful
features combined with the decent deliverability rates in the industry
makes it a viable option to consider.
Overall Visibility Score 84.13
Company Name: AWeber Communications
Founded In: 1998
Address: 1100 Manor Drive, Chalfont, PA, USA
Pratik | Submitted On: December 31, 2015, 9:27 pm
I sell info products and Aweber is exactly what you need for such a business. It captures leads and have fantastic toolset to regularly followup with your subscribers with advanced auto responders. Very easy to use.
No pay as you go plan. Require credit card to sign up with free trial. Costly compared to competitors.
I am happy with them overall despite a bit higher pricing. Their auto responder system is way too easy to setup and even very novice friendly.