By: Anafore Pte. Ltd
Developed in the year 2009, ReferralCandy is a product of Anafore
Pte. Ltd. With offices in Singapore and San Francisco, Anafore uses the
concept of referral marketing to help companies market their products
through existing customers.
referral program is most effective when a customer is invited to
participate within the first few days of their making a purchase.
ReferralCandy’s refer-a-friend program provides users a number of
advocate invitation options such as email, post-purchase pop-ups, the
ability to include links in a newsletter, or via manual and bulk invite
options. Advocates can also sign up for the program themselves through a
link or signup form. In addition, the software allows advocates to
manage their reward preferences and select how often they would like to
receive updates on the referral program.
focusing on the day-to-day operations of your business, it can be
difficult to effectively manage a customer referral program. From
tracking referrals to reward fulfilments, ReferralCandy’s software makes
the entire process of managing your referral marketing system
completely automated. Emails sent to customers contain special security
and authentication features which ensure that they’re not marked as
spam. In addition to tools that help you manage coupon codes and filter
through purchases and advocates, the referral software also offers a
reasonable level of flexibility by allowing you to customize both the
theme and content of your emails and landing pages.
program offers its users a number of reward options. You can win the
loyalty of your advocates by providing them coupon codes, cash, or even a
customized reward for every successful referral. Friend offers can also
be customized depending on whether you want to offer coupons or
provides effortlessly integration with a number of ecommerce platforms
such as Amazon Webstore, BigCommerce, Shopify, and Zencart among others.
To make sharing easier, the service lets your advocates forward a
default or personalized message along with the referral link to their
friends and associates via email, Facebook or Twitter. The referral
marketing program is also optimized for mobile devices, which means that
your customers can refer your products to their friends while on the
help users understand their advocates better, ReferralCandy provides
detailed information on individual referrers. For instance, users can
view when a particular advocate joined the program and how many shares
and referrals they’ve added. This can help you identify which advocates
have brought you the most sales and which ones share your products
Fraud prevention mechanisms built into the
program allow users to monitor and kill any suspicious activity such as
advocates referring themselves. Users can also block advocates that have
been identified as fraudulent to prevent them from receiving rewards.
supports its software with the help of a well-categorized FAQ section.
Support forums are also provided to help customers interact and seek
guidance from existing members. Users can get in touch with the company
through their help center, as well as interact through Facebook, Twitter
and Google+. ReferralCandy also runs a frequently updated blog that
offers users tips on referral marketing.
you’re a large online retailer or a small brick and mortar store,
ReferralCandy’s referral program will help you win the loyalty of your
existing customers as well as attract potential customers. Automated
referral tracking and reward fulfilment ensure that referrals are
tracked and rewarded appropriately and on time. Seamless integration
with popular ecommerce and social media platforms and customizable
rewards and offers pave the way for win-win relationships with