SEO Software

Search engine optimization is a powerful way to build steady and reliable traffic. Search engines rely on hundreds of factors to rank websites. SEO Software can help you to achieve this by making your site search engine friendly. Below is a list of some leading software.

1

SEO PowerSuite

SEO PowerSuite (Link Assistant) is an all-in-one SEO software that helps you to optimize your website for the top placement in the search engine result....

By: Link-Assistant.Com

2

SEOProfiler

SEOProfiler gives individual businesses and SEO agencies the platform that they need to launch their search engine optimization campaign. Whether you are using this software...

By: Axandra GmbH

3

Raven Tools

Raven Tools is a set of internet marketing tools that help to manage all aspects of your online business. It includes SEO, social media, content...

By: Raven Internet Marketing Tools

4

WebCEO

WebCEO includes 14 tools that help you to increase your search engine marketing campaign, such as rank tracking, SEO audits, competition analysis, scheduled reports, and...

By: Web CEO Limited

5

MOZ

MOZ enables online businesses, either local or global, to manage their search engine marketing. It helps your website to improve its ranking in the search...

By: Moz, Inc.

6

Searchmetrics

Searchmetrics is a powerful search engine marketing software targeted for SEO agencies and enterprise users. It helps to increase your website visibility in the search...

By: Searchmetrics Inc.

7

CognitiveSEO

CognitiveSEO helps to increase your website traffic by analyzing your backlinks, auditing your content, and tracking your website ranking. It also helps you to improve...

By: Geskimo SRL

8

Sistrix Toolbox

Sistrix Toolbox is an easy-to-use SEO software that helps to ensure your website success. It provides various SEO information about your website, which can be...

By: Sistrix GmbH

9

Positionly

Positionly is a simple SEO software that enables you to monitor your SEO activities on a daily basis. The features included within the software are...

By: Positionly, Inc.

10

Web SEO Analytics

Web SEO Analytics is a powerful SEO tool that provides a detailed analysis of your website’s SEO aspects, which helps you to create the best...

By: Roi Mat Strategies LTD

11

AffiloTools

AffiloTools is a premium SEO suite that provides a complete SEO information related to your website in one simple page. You can see various aspects...

By: Affilorama Group Ltd.

12

BrightEdge

BrightEdge is an enterprise SEO platform that provides various tools to increase your content performance, improve your conversions, and increase your business revenue. It is...

By: BrightEdge Technologies, Inc

13

Advanced Web Ranking

Advanced Web Ranking is a cloud-based SEO tool that provides easy rank tracking for webmasters and online marketers. It has various SEO features that help...

By: Caphyon SRL

14

UpCity

UpCity provides an SEO software that is easy to use, which helps to simplify and ease your search engine marketing. It is targeted for small...

By: UpCity, LLC

15

Conductor

Conductor focuses on helping to optimize your online marketing and improve your conversion rate. It helps to turn your website into a high converting sales...

By: Conductor, Inc.

16

Traffic Travis

Traffic Travis provides comprehensive SEO data that you can use to rank your website in the top position of the search engine result. It consists...

By: Affilorama Group Limited.

17

SEOLytics

SEOLytics provides you with a robust and reliable cloud-based SEO software that allows you to get comprehensive data to measure your SEO visibility. The real-time...

By: SEOlytics GmbH

18

Analytics SEO

Analytics SEO is a powerful SEO software that is designed primarily for online marketing teams in any type of business. It provides features that are...

By: Analytics SEO Limited

19

LinkBird

LinkBird is a cloud-based SEO tool that focuses primarily on the link building aspect of your online marketing. It provides an easy-to-use platform for link...

By: Linkbird GmbH

20

iBusinessPromoter

iBusinessPromoter is an award-winning SEO software that helps you to rank your website high in various search engines, as well as increase your website revenue....

By: Axandra GmbH

21

Rio SEO

Rio SEO is an enterprise SEO platform that helps you to scale your SEO projects. It is designed to take various SEO tasks in bigger...

By: Rio SEO Automation Software

22

SheerSEO

SheerSEO is an online SEO software that helps to automate various aspects of your SEO campaign. It helps to track your website ranking in the...

By: SheerSEO

23

GinzaMetrics

GinzaMetrics provides a host of online marketing tools with only one goal in mind--to get your website found on the search engine. It helps you...

By: Ginzamarkets, Inc.

24

gShift

gShift is a complete SEO tool with primary focus on content marketing. It enables content marketers to optimize their content for search engines and social...

By: gShift Labs Inc.

25

Linkdex

Linkdex is an enterprise SEO software with powerful features that provides comprehensive SEO data, which can help businesses to increase their traffic and sales. The...

By: Linkdex Ltd.

26

Mondovo

Mondovo is a complete SEO software suite that helps you to go through the entire SEO process easily. You can increase your website traffic in...

By: Maximizer e-Services Pvt Ltd.

27

Avospy

Avospy.com check your web every 1-5 minutes and let you know instantly when something goes wrong via e-mail/SMS. You can set various Watchdogs for checking...

By: Nuvio s.r.o.

28

SEOElite

SEOElite is a desktop SEO software suite that helps you to improve your website traffic by analyzing your performance and doing various SEO tasks according...

By: Bryxen Software, Inc.

29

WebsiteRocket

Website Rocket was built to help small business owners do their own SEO. It walks them through the process by giving them simple yet very...

By: Website Rocket

30

SiteGuru

SiteGuru is a web based SEO tool that checks your entire website and spots SEO and usability issues, and gives you a clear guidance how...

By: SiteGuru

31

RYTE

Provides technical on-page search engine optimization tweaks that can turn your website into a better website in terms of SEO. The modules provided by the...

By: Ryte GmbH.

SEO Software Buying Guide

The success of any online business depends on the traffic and conversion that it gets. The more traffic that comes to your website, the more it can turn into profit for your business. While more traffic doesn’t mean more conversion, it is the first step for you to gain more revenue for your business. Thus, it is said that traffic is the lifeblood of your website, and therefore, it is the lifeblood of your online business.

Free vs Paid Traffic

There are two main methods of attracting more traffic to your website. The first method is free traffic, and the second method is paid traffic. Free traffic can come to your website from various sources, such as search engines, social media, blogs, forums, and so on. You don’t need to pay for the traffic. On the other hand, paid traffic can only be gained by paying for it, such as through a PPC campaign, social media ads, media buying, and more.

Search Engine Traffic

The biggest and targeted source of traffic that you can get to your website is search engine traffic, because it is free and targeted. The traffic that comes from the search engine can bring more profit to your business because it converts better. But, it is not easy to attract traffic from the search engine, due to the big competition that you have. Thus, it is important for you to use a kind of software that can help to give you the upper hand over your competitors, and allow you to get more targeted traffic from the search engine. This is called SEO software. Here are some important aspects you need to consider before choosing a good SEO software for your business.

Actionable Steps

Most SEO tools give you a comprehensive report on your website performance. But, what you have to take a look is the actionable steps that you get along with your performance report. For instance, if the software gives you a report that your website is having a low ranking in 2 main keywords, it should also give some suggestions about how to improve your website ranking and climb to the top position in search engine. A good SEO software provides you with a complete action plan that helps you to increase your search engine ranking.

Feature Limitation

Many SEO tools offer you with a good pricing plan, but they also give you only a fraction of the features of the software. The basic plan might be cheaper, but you have to take a look at the features offered in that plan as well. Do you get most of the features of the SEO software? What are the features that you don’t get? How much do you need to pay to get all the features that you need for your business? You should keep these questions in mind when choosing for a good SEO software to use.

Target Audience

Some SEO tools are only targeted for enterprise users (searchmetrics for example), and some others are targeted to all types of users. You have to know the target audience of each SEO software, and think about the purpose of the software for you. Do you want to use it to increase your website traffic? Or, do you want to use it for your own SEO service? Choose the software that is suitable for your business.

Special Features

Some SEO tools provide special features that are not available in other similar products. You need to take a look at those features and determine if those features are relevant for your business. Some SEO software may provide SEO services to ease your search engine optimization process, whereas some others may provide additional tools such as keyword research and spam link analyzer tools. Pick the best SEO software with special features that you need the most.

Keyword Research and Analysis

Keywords are certainly at the core of an SEO campaign. Finding out the phrases in use by your customers helps the old and new customers to spot your site in search results quickly. Therefore, choose a product that finds the most commonly as well as frequently used keywords in your niche. Ideally, it should suggest keywords of high search volume for each page of your site as well as the change in the keyword as well as page rank over time.

Competitive Analysis

Without spying at your competitor’s SEO campaign, you may never outrank them on search engine result pages (SERPs). Therefore, the most comprehensive SEO software allows assessing your competition profoundly by comparing your page rankings, keywords, inbound links, authority, and traffic with those of your competing sites. In addition, it provides insights into the most successful campaigns of the competitors so that you can make a plan of action to improve your SEO campaign for outranking them.

Social Media Analysis

Social media is certainly one of the most reliable and essential ways to get popular online. Therefore, choose a comprehensive SEO software that shows social media statistics such as Facebook likes, Twitter shares, +1 on Google+, and more, which is updated automatically and frequently.

Reporting & Tracking

No SEO software can be complete without the ability to report. For SEO professionals, an accurate report is indispensable for taking right decisions. Choose a product that comes with custom templates to generate reports on various statistics and SEO metrics at regular intervals, say monthly. Such reports also tend to highlight areas of errors or improvements as well as recommend strategies for the same.

Support

An ideal SEO software is the one that not only offers diverse customer support means such as phone call, live chat, ticket system and email, but also offers a wide knowledge base, active forum, FAQs, and tutorials online along with built-in videos in the tool for understanding and implementing SEO. After all, SEO is a complex topic!

Conclusion

Choosing the best SEO software for your business might be as difficult as doing the SEO process itself. But, by looking at those aspects, you can pick the best tool for your business easily. First, make sure that the tool provides actionable steps for you to follow in order to improve your website ranking. Second, be aware of features that you get from the software. Third, make sure that the software is targeted for your business type. And fourth, choose the one that provides useful special features that are not available in other similar products.

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